Steal the playbook for your industry.

Which channels a business like yours should be on, how often to post on each, and why each one earns its place. This is the plan Huuve runs every week.

Ecommerce

Shopify stores

4 channels this week

Instagram · 5 posts this week
Your buyers shop by eye. Product-in-context shots outsell white-background photos for stores like yours, and Reels carry the launch.
TikTok · 4 posts this week
Where candle content actually trends. Pour videos and scent storytelling reach buyers who have never heard of you.
Facebook · 3 posts this week
Your repeat customers live here. Restock alerts and bundle offers convert the people who already know the scent.
Store blog · 1 post this week
Targets 'how to make candles last longer': 2,400 searches a month, and readers arrive holding one of yours.

See this week's posts Marketing for Shopify stores

Local businesses

Cafés & restaurants

4 channels this week

Instagram · 6 posts this week
Where your regulars are. Behind-the-scenes is your top format at 3.1x average reach, and Reels reach people who do not follow you yet.
Facebook · 4 posts this week
Where locals plan their weekend. Scarcity posts drove your last two sell-outs, and Saturday morning is your peak.
Google Business · 3 posts this week
Shows up when locals search 'coffee near me'. Free foot traffic, and most cafés never post there.
Store blog · 1 post this week
Targets buying searches like 'best coffee beans for beginners': 1,900 a month, and they are buyers, not browsers.

See this week's posts Marketing for cafés & restaurants

Yoga & fitness studios

5 channels this week

Instagram · 5 posts this week
Beginner content converts best for you: 8 of the last 12 course signups came from posts like these.
TikTok · 4 posts this week
Where your next beginners scroll. This exact format filled another studio's intro course in a week.
Facebook · 3 posts this week
Where your members answer. Question posts triple your comments, and comments carry you into more feeds.
Google Business · 2 posts this week
'Yoga near me' is searched thousands of times a month in your city. This is how you show up first.
Store blog · 1 post this week
Answers the exact questions nervous beginners google the night before. That search intent is a signup waiting to happen.

See this week's posts Marketing for yoga & fitness studios

Salons & clinics

4 channels this week

Instagram · 5 posts this week
Transformations are your engine. Before-and-after posts book more consultations than everything else you post combined.
Google Business · 3 posts this week
'Hair salon near me' is how new clients find you. Fresh posts put you above the salons that never update.
Facebook · 3 posts this week
Your regulars rebook here. Last-minute opening posts fill cancelled slots within the hour.
TikTok · 2 posts this week
Where your under-30 clients scroll. One good transformation clip outreaches a month of feed posts.

See this week's posts Marketing for salons & clinics

Local services

3 channels this week

Google Business · 5 posts this week
'Electrician near me' decides who gets the call. Posts with real job photos rank you above the competitors who post nothing.
Facebook · 5 posts this week
Where your town asks for recommendations. Helpful answers turn neighborhood threads into booked jobs.
Instagram · 3 posts this week
Homeowners check your feed like a portfolio. Before-and-after panel shots build trust before the first call.

See this week's posts Marketing for local services

Software

B2B SaaS

3 channels this week

LinkedIn · 6 posts this week
Where your buyers are. Story posts get 4x the comments of product posts, and document posts hold attention 6x longer than text.
X (Twitter) · 8 posts this week
Sharp takes travel. Your last one brought 212 profile visits and two demo calls.
Store blog · 1 post this week
'How to write proposals faster' gets 720 searches a month, from exactly the people who buy Fieldbook.

See this week's posts Marketing for B2B SaaS

Experts & services

Coaches & consultants

3 channels this week

LinkedIn · 6 posts this week
Where your clients scroll at work. Client-story posts start more conversations than any ad you could buy.
Instagram · 4 posts this week
The trust layer. People check who you are before they book a call, and workshop moments answer that.
X (Twitter) · 3 posts this week
Sharp observations travel. One good thread puts you in front of founders no cold email reaches.

See this week's posts Marketing for coaches & consultants

Real estate

3 channels this week

Instagram · 6 posts this week
Listings are content. Dusk exteriors and walkthrough Reels reach buyers before the portals do.
Facebook · 4 posts this week
Where the sellers in your area actually are. Just-sold posts with real numbers win the next listing.
Google Business · 2 posts this week
'Real estate agent near me' goes to whoever looks active. Every listing post keeps you at the top.

See this week's posts Marketing for real estate

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