The marketing playbook for cafés & restaurants
The plan Huuve runs for cafés: 4 channels, what goes on each one and why. The week Bramble Bakery gets.
5 posts a week. Where your regulars are. Bake-from-scratch Reels reach people who do not follow you yet.
Google Business
3 posts a week. Shows up when locals search 'brunch near me'. Most bakeries never post there.
3 posts a week. Where the neighbourhood plans its weekend. Sell-out posts drove your last two queues.
Shopify Blog
1 post a week. Targets 'sourdough near me' and the questions people ask at the counter.

