Social media

How Huuve works with TikTok.

Publish videos to TikTok with privacy and collaboration controls.

How Huuve works with TikTok

TikTok shows your videos to people who do not follow you yet. Every video auditions to a fresh audience, so a small business with 40 followers can reach 40,000 people with one good clip. That makes it the best free reach a local business can get, and the reason we treat it as a discovery channel, not a follower feed.

What we read

Once you connect your TikTok account, we read what the platform tells us about your videos: watch time, completion rate, views, follows per video, and the comments under each post. We also pull your DMs into your Huuve inbox, so a question sent on TikTok sits next to questions from every other channel.

We use those numbers, not guesses. If people drop off at second three, the next hooks get shorter. If a before/after video outruns everything else, the next campaign leans on before/afters.

What we do there

Each campaign, we plan 2 to 4 TikTok videos around the campaign's message. For each one you get:

A script with the hook in the first two seconds, one idea per video, 15 to 35 seconds long.
A short caption with 2 to 3 hashtags.
The on-screen text for the key line.
A clear ask for the raw clip we need from you: film the process, the result, or you talking. 30 seconds on your phone is enough. Rough beats polished here.

When there is nothing to film, we build a photo post instead: a swipeable set that carries a list, a menu, steps or prices, with a sound behind it.

You approve every post before it goes live. We publish it to your account on schedule, then watch the numbers and the comments.

Comments and messages

We list every comment on your posts and every DM in your inbox, and we draft replies in your voice. Buying questions answered in public do double work: they help the asker and everyone who reads the thread after.

Your TikTok account has an ads side. If you want to put budget behind a video that already proved itself, you can connect ads from the same profile, and we turn your best organic post into the ad. Proven creative first, spend second.

What you get

Reach among people who have never heard of you, a face they start to trust, and answered questions that keep selling for months. Your part stays inside your 15 minutes a week: film a short clip when we ask for one, approve the posts, and reply to anything we could not answer for you.

TikTok runs as part of your social media service, alongside your other connected accounts.

The audience

Who you reach on TikTok.

Entertainment-first discovery of people, ideas and products, increasingly a search engine for how-tos and recommendations among younger users. Nobody is here to be sold to. They are here to be interested, and they reward businesses that are genuinely watchable people first.

Best practices

What works on TikTok.

3-5 videos a week. Consistency beats production value. A rough video today outperforms a polished one next week.

How often

4posts a week

What works

Raw beats polished: talking to camera, behind-the-scenes, before/after, trends done in your niche. 15-35 seconds is the sweet spot; ride trending sounds and formats while they are still rising. Photo posts (a swipeable set with a sound) carry lists, steps, menus and prices when there is no video to shoot.

How to write

Hook in the first 1-2 seconds. Say or show the payoff immediately. Short captions, 2-3 hashtags, on-screen text for the key line.

Good to know

One idea per video. Watch time is the metric: cut everything before the point.

What to measure

Watch time and completion, follows per view, comment quality, branded-search lift. Attribution is fuzzy by design. Judge the channel on the halo, not last-click, and judge single videos on retention curves.

What to avoid

Repurposed polished ads; slow intros that explain before they hook; posting monthly and expecting compounding; trend-chasing with no tie to the niche; deleting videos that 'flopped' (they still teach the algorithm and you what works).

What Huuve does for you

What Huuve posts for you on TikTok.

Photo post

One photo or a swipeable set of up to 35, with a caption and a sound.

9:16 or 3:4, 2-10 photos (up to 35). Photo 1 is the hook with big text on the image, one idea per photo, the last one the ask. Lists, steps, before and after, menus and prices get saved and shared. Pick a sound; a photo post plays like a video.

Video

Vertical video with privacy and collaboration controls.

9:16, 15-35 seconds. Hook in 1-2 seconds, native unpolished feel, trending sound, on-screen text throughout.

Your numbers