Example campaign

One week of marketing for Brightside Electric.

Brightside Electric is an example local service business we use to show exactly what lands on your desk: a full week's campaign, the posts, and the thinking behind every one. The numbers are illustrative. The work is what you get.

The strategy

Every platform has a job this week.

Before a single post is written, Huuve decides what each channel is for, from Brightside Electric's own numbers and what worked before.

Google Business · 5 posts this week

'Electrician near me' decides who gets the call. Posts with real job photos rank you above the competitors who post nothing.

Facebook · 5 posts this week

Where your town asks for recommendations. Helpful answers turn neighborhood threads into booked jobs.

Instagram · 3 posts this week

Homeowners check your feed like a portfolio. Before-and-after panel shots build trust before the first call.

The week

The week, post by post.

Every post arrives scheduled, written in the brand's voice, with its reasoning attached. This is the part you say yes to in 15 minutes.

Google BusinessMonday 08:00
Brightside ElectricJust now

Booked out Tuesday and Wednesday, openings Thursday and Friday this week. Panel upgrades, EV chargers, and the mystery breaker that keeps tripping.

Request a quote
Monday 08:00

Why this post

Availability posts convert the highest-intent search there is. Monday morning covers the week.

FacebookWednesday 12:00
Brightside Electric4 hrs ·

If your breaker trips every time the kettle and the toaster run together, that is not a quirk. That is a circuit asking for help before it becomes a repair. Five minute check, no charge, if you are in the area this week.

96 14 comments · 8 shares
LikeCommentShare
Wednesday 12:00

Why this post

Helpful posts get shared into the neighborhood groups where jobs are decided.

InstagramFriday 16:00
brightsideelectric
84 likes
brightsideelectric This 1970s panel had one job and it was tired of it. Same house, four hours later: labeled, grounded, room for the EV charger.
6 hours ago
Friday 16:00

Why this post

Job photos are your portfolio. Homeowners scroll it before they ever call.

Next week

And next week learns from this one.

When the week has run, Huuve reads the analytics from every platform, sees what actually brought customers in, and writes the next campaign from that evidence. The strategy above is not a template. It is last week's results, thinking out loud.