Brightside Electric is an example local service business we use to show exactly what lands on your desk: a full week's campaign, the posts, and the thinking behind every one. The numbers are illustrative. The work is what you get.
Before a single post is written, Huuve decides what each channel is for, from Brightside Electric's own numbers and what worked before.
'Electrician near me' decides who gets the call. Posts with real job photos rank you above the competitors who post nothing.
Where your town asks for recommendations. Helpful answers turn neighborhood threads into booked jobs.
Homeowners check your feed like a portfolio. Before-and-after panel shots build trust before the first call.
Every post arrives scheduled, written in the brand's voice, with its reasoning attached. This is the part you say yes to in 15 minutes.
Booked out Tuesday and Wednesday, openings Thursday and Friday this week. Panel upgrades, EV chargers, and the mystery breaker that keeps tripping.
Availability posts convert the highest-intent search there is. Monday morning covers the week.
If your breaker trips every time the kettle and the toaster run together, that is not a quirk. That is a circuit asking for help before it becomes a repair. Five minute check, no charge, if you are in the area this week.
Helpful posts get shared into the neighborhood groups where jobs are decided.
Job photos are your portfolio. Homeowners scroll it before they ever call.
When the week has run, Huuve reads the analytics from every platform, sees what actually brought customers in, and writes the next campaign from that evidence. The strategy above is not a template. It is last week's results, thinking out loud.